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LUT·ZELLERHAUS · 01
Preston Zeller, Phoenix, Arizona
Plate 01 · PZ · A001_C001
Zellerhaus  ·  Phoenix, Arizona  ·  presents

PrestonZeller

A working cut  ·  Vol. I  ·  2010 — 2026
Growth · Dept. A
Growth Executive
Series A → IPO · 15 yrs
revenue, refactored
Picture · Dept. B
Documentary Filmmaker
40 countries · 5 awards
the hardest cut
Build · Dept. C
Software Builder
05 ventures active
from conviction, not brief
Color · Dept. D
Abstract Artist
365 paintings, one year
pigment as practice
Every project here starts with real vision and genuine research. What happens next is not rigid adherence to a single outcome — it is disciplined pursuit of the right one. Some projects reach the original vision exactly. Some arrive somewhere better. Some get cut before they cost too much. This is what building outside the box actually looks like when someone is serious about it.
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MicLav · Ch01
Director's Notes

The method is the rotation.

INT. Studio · Night
00:04:32
Approx. 4 min

I have been a Director of Digital Marketing, a Chief Growth Officer, a documentary filmmaker, a painter, a podcast host, a software founder, and an abstract artist. The conventional career advice is to pick a lane commit fully.

Each project I have taken on started with a clear vision and real conviction behind it. The churn mitigation system I built at BatchService recovered $1.43M in revenue because I understood what the data was pointing to and built a system around it before the bleeding got worse.

The documentary about grief reached 40 countries because I saw something worth saying and spent years learning how to say it on film. The faith-tech platform I am building exists because I found a genuine gap and researched it long before writing a line of code.

Vision and rigor come first. Flexibility in form comes after.

Callout № 01 · Flow State

On maintaining flow state.

The way I work is an ebb and flow between projects — moving in focused spurts, picking up something else when one thread needs to breathe, returning sharper. This is not distraction.

It is how I maintain flow state across a body of work rather than burning out inside a single track.

The rotation is the method.
Callout № 02 · Cross-pollination

The projects feed each other.

A problem in a growth system surfaces an insight for a film. A constraint in software clarifies something about human behavior.

Specialists miss this.
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Shots13
Live05
Wrapped04 + 03
Shot List

Two tracks. One way of working.

Archive · 2010 — present
01:14:00
Reel A — Built inside other companies
Reel B — Built under my own name
Shot
TC In
Subject
Scope
Impact
State
A.01
00:00:00
BatchServiceChief Growth Officer · 2022 — 2025
GTM · 5 products
Real estate data · Telecom
+$1.43M · +$3.5M
Wrapped
Led GTM across 5 products. Recovered $1.43M in revenue through churn mitigation. Launched B2B products from $0 to $3.5M. Pioneered RAG and custom AI workflows org-wide before it was standard.
A.02
00:18:44
A Cloud GuruDirector of Digital Marketing & Growth · 2019 — 2021
$100M run rate
Acquired for $2B
+30% BFCM · 0 → 11
Exit · Pluralsight
Built the digital department from scratch to 11 people. 30% record Y/Y growth on Black Friday. Acquired by Pluralsight for $2B in 2021.
A.03
00:42:12
ZoomInfoDir. of Digital Marketing / Chief of Staff · 2016 — 2019
DiscoverOrg → ZoomInfo
IPO readiness
+2,653% SEO
Exit · IPO
2,653% increase in SEO traffic over 8 months. Led the DiscoverOrg to ZoomInfo rebrand and IPO readiness initiatives. Recognized company-wide by CEO Henry Schuck.
A.04
01:04:00
McGaw.ioDirector of Growth Marketing · 2021
SaaS · Legal · University
eCommerce
Stack audits
Wrapped
B.01
01:14:00
PsalmlogFaith-tech · Mobile app
AI biblical journaling
Daily practice
1B Bible journalers
Live
AI-powered biblical journaling for people who take daily spiritual practice seriously as a discipline.
B.02
01:32:18
The Art of GrievingDocumentary · Art · Memoir
365 paintings
20×10 ft installation
40 countries · 5 awards
Live
A feature documentary, a body of 365 paintings, a 20×10 ft installation, and a memoir in progress — grown from a single year of painting through the loss of my brother Colin. Still expanding.
B.03
01:48:02
DeadbandHardware · Desktop IO device
Cockpit-style controls
Programmable
Physical precision
Live
B.04
02:02:40
Lockout!Gaming · Mobile app
Tactical card game
XP, themes, badges
Depth in mobile
Live
B.05
02:20:00
Internal Productivity ToolsSoftware · AI workflows
Growth ops · signal
AI-assisted workflows
Selective share
Live
B.06
ASOfuelApp store optimization platform
Market intel
Product ideation
Retired
B.07
RoomBoostAI interior design visualization
Desktop
Retired
B.08
MentionHubSocial monitoring platform
AI insights
Retired
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Tracks04
Spots34 +
Runtimevar.
Press Reel · B-roll

Four topics. One throughline.

Stages · Studios · Microphones
02:46:10
~45 min
Track 01 · Keynote

Maintaining Flow State.

How building across multiple domains — software, film, art, growth infrastructure — is not a liability but a creative operating system. The method of moving fluidly to stay generative.

FoundersCreativesOperatorsInnovation
~40 min
Track 02 · Keynote

Grief as a Growth System.

What the experience of profound loss — and a year of painting through it — teaches about resilience, creativity, and what actually matters when the metrics stop making sense.

GeneralFaithLeadershipTEDx
~50 min
Track 03 · Keynote

Building with AI without losing the human problem.

How to implement AI infrastructure that actually serves human behavior rather than just optimizing for efficiency. Drawn from hands-on RAG and faith-tech work.

SaaSEnterpriseOperatorsFaith + Tech
~45 min
Track 04 · Keynote

The Multiplicity Advantage.

Why range is a competitive asset and not a resume problem. Building across disciplines produces pattern recognition and cross-domain insight.

EntrepreneurshipUniversityCreativeLeadership
B-roll  ·  Recent appearances  ·  34 selected
Snowpal
From Scripture to Software: How AI Is Shaping Faith Tech
AI + Faith
The Brand Revivalist
When Growth Keeps Breaking Your Business
Growth
The Surviving Siblings
The Art of Grieving a Sibling
Grief + Creativity
AGI Podcast
Blade Runner, I Robot or Idiocracy: Which Future Are We Building?
AI + Ethics
Proverbial Minds
The Architect of a Resilient Life
Grief + Growth
StrategyCast
How Marketers Use Claude to Solve Real Marketing Problems
AI + Growth
FunnelEnvy
How to Build Agentic Marketing Workflows
Growth
Restorative Grief
The Art of Grieving with Preston Zeller
Grief + Creativity
A Geek Leader
Faith-tech founder, growth executive, documentary filmmaker
Full spectrum
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Subjects04
MicBoom + lav
LocationVarious
Interviews · Unedited

From people who were in the room.

Not curated press quotes
03:14:20
Subject 01Growth infrastructure
His talent for turning a complex vision into a clear, actionable plan was incredible to watch and fundamentally changed how we approach growth. Preston is a natural leader who can not only provide strategic direction but also get in the trenches with his team when required.
Ivo DraginovCo-Founder, BatchService
03:14:20
Subject 02Digital growth
He grew our digital programs to unprecedented numbers. His focus was on optimized user experience, increased traffic acquisition, and improved conversion rates. With very little resources, he delivered on all three — resulting in roughly 40% of all new business revenue coming from digital programs.
DeAnn PoeVP Marketing, ZoomInfo
03:18:02
Subject 03Strategic leadership
He did an outstanding job strategically driving results that directly impacted the company's trajectory. Preston has a rare ability to see both the big picture and the small details, adjusting on the fly for a high-growth SaaS company.
Leigh Anne WhiteVP Finance, PropStream
03:22:44
Subject 04Team leadership
As a manager, Preston provided me with the autonomy I needed while always making himself available to collaborate, elevate ideas, and get hands-on when needed.
Paul ArnholdDirector of Marketing, Bungii
03:26:10
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TrackCommentary · Ch.03
FilmThe Art of Grieving
Year2023 · ongoing
Director's Commentary · Audience

What strangers said when no one was watching.

Unsolicited · From the wild
04:02:00
Commentary track · ON AIR

Not curated. Not collected for a resume.

1h · 24m
9.0
IMDb rating
40+
Countries
05
Festival awards
25+
Platforms
Review № 0104:22:18
I was incredibly moved during my viewing. As someone who has experienced loss, I found myself looking inward to appreciate how I've come to terms with death — or tried to.
Verified viewer · Amazon Prime
Review № 0204:26:40
Absolutely amazing. Really opened my eyes to how all of us deal with grief and ways to express those feelings we tend to hide. All around a wonderful experience.
Verified viewer · Amazon Prime
Review № 0304:31:02
We would be much more balanced as a culture if we practiced the necessary steps to grieving our beloveds in a healthy manner. It is a brilliant piece of art.
Verified viewer · Amazon Prime
Review № 0404:38:24
I never thought of myself as very artistic. But I think I will try to make something myself also — to try to honor my son in some way. Thank you so much for sharing this with the world.
Verified viewer · Amazon Prime
Review № 0504:44:08
A meditation on making, on loss, on the discipline it takes to sit with something unbearable long enough that it starts to speak back.
Festival circuit · Critic
Review № 0604:50:30
Honest in a way that most grief films are not. It does not offer a resolution because there isn't one. It offers a practice, and in doing so, gives you something to carry.
Educator · Curriculum use
The Art of Grieving is available now on major streaming platforms.
Amazon PrimeApple TVTubiPlex
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TypeEnd Credits
Reply< 48 h
BaseGreater Phoenix
Contact

Let's find the right conversation.

All four topic areas available
05:48:02
Roll credit.
Start a thread.

Whether you are thinking about a speaking engagement, a consulting conversation, a partnership, or something that does not fit a category yet — reach out directly. The most interesting opportunities rarely arrive with a clear subject line.

LinkedIn/in/prestonzellerProfessional
LocationGreater Phoenix, AZMST
HoursReplies within 48 hoursAll inboxes
01 / Speaking & keynotes

Stages, panels, podcasts.

TEDx, conferences, panels, podcast appearances. All four topic areas available.

02 / Fractional growth

Durable revenue infrastructure.

B2B SaaS at Seed through Series B looking to install growth systems built to last.

03 / Partnerships & ventures

At the intersection.

Founders building at the intersection of technology and human experience.

04 / Press & media

Features & editorial.

Interviews, features, and editorial on grief, creativity, AI, and building outside the box.

Fin.
Preston Zeller
A Working Cut  ·  Directed, produced, coded, and painted by Preston Zeller

Shot on location in Phoenix, AZ  ·  © MMXXVI Zellerhaus  ·  No part of this cut may be ignored quietly.
TL · Master · 06 scenesPlayhead: 0.0%
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V1 · Picture
S00 Title
S01 Notes
S02 Shots
S03 Reel
S04
S05 Comm.
S06
V2 · Graphics · Data
LOGLINE
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SHOTLIST
TOPICS
STATS
A1 · Voices
INTV ×4
COMMENTARY
A2 · Ambient · Score
score · gold, ember, charcoal